A SWEDISH INVESTMENT EDUCATION COMPANYINVESTMENT EDUCATIONSWEDEN2025 TO 2026
Sales operations platform
The KPI dashboard and automation layer a whole sales organisation runs on, replacing a stack of no code tools.
1,415
automated tests
every calculation is audit logged
VERIFIED
104
workflows in production
VERIFIED
19,666
rows imported
zero errors
VERIFIED
The problem
KPIs lived across Airtable, spreadsheets and a CRM. The no code tools computed composite rates wrong, so leadership, sales and coaching each read a different number for the same week.
The outcome
One source of truth the whole team opens daily. When a number looks wrong, you can now see why instead of arguing about it.
What we built
- Custom KPI dashboard and API with tested, audit logged calculations
- Sales call logging from Slack straight into the CRM
- Lead scoring pipeline that writes back to the CRM before each webinar
- Funnel automations connecting webinars, payments and follow up
Next.jsTypeScriptSQLiten8nClose CRM
Every system we ship is built under the same rules. How we build →